What does the AI marketing video generator workflow look like step by step?
The 5 steps below are the workflow teams run inside Avocado AI, from the first product photo to the exported variant set.
- 01
Save your products and brand in Brand DNA
Add your products, reference images, visual direction, tone and rules, or pull them from your website. Every tool reads Brand DNA.
- 02
Turn your product photo into scenes
Edit your real product photo into hero and lifestyle scenes in the image workbench with GPT Image 2.5 Flare or Nano Banana 2.
- 03
Generate video and UGC per channel
Animate the stills with Seedance 2.5, Kling 3.0 or Veo 3.1, and add creator clips from the UGC studio with your product in hand.
- 04
Add voice and music in Audio Studio
Generate voiceovers with Fish Audio S2 Pro or your cloned voice, and music beds that fit each channel.
- 05
Save it as a Flow and run it weekly
Chain the steps on a Flows canvas, cut a commercial in Director mode, and rerun it with the next brief. On Growth or Pro, Super Agent can publish after your approval.
Which Avocado AI tools does AI marketing video generator use?
7 tools cover the whole AI marketing video generator workflow. They share one credit pool and one gallery, so nothing is exported between steps.
| Tool | Role in this workflow |
|---|---|
| Brand DNA | Products, references, visual direction, tone and rules every tool reads |
| Image workbench | Prompt or edit your own product photo, up to 4 variations per run, upscale |
| Video workbench | Text to video, animate a still, start and end frames, reference and motion control |
| UGC Studio | Creator looks, script to talking video, your product in the creator's hand |
| Audio Studio | Voiceovers, designed and cloned voices, music beds and sound effects |
| Flows | Chain steps on one canvas, run them in one click, cut a commercial in Director mode |
| Super Agent | Plans, creates on brand and publishes or schedules after your approval (Growth and Pro) |
Marketing video demand has exploded. Every channel needs video. Paid social needs weekly variants. Organic social needs daily posts. Email needs product clips. Landing pages need explainers. Product pages need pack shots. The volume is relentless, and traditional production cannot keep up. Most brands fall behind on video, and the channels that need it most suffer.
AI marketing video tools promise to solve the volume problem, but most cannot deliver the brand consistency that real marketing requires. The product drifts across generations. The colours shift. The brand identity fractures across the set. Avocado AI is built to close that gap with one creative system and three ways to work: Studio to make it, Flows to repeat it and Super Agent to delegate it.
Brand DNA for marketing consistency
Every video starts from your brand, not a blank prompt. Brand DNA holds your products, reference images, visual direction, tone and rules, and every tool in Avocado reads it. You can pull it from your website and lock a brand visual style so later generations keep the same look.
For the product itself, the reliable path is to start from your real product photo. Edit it into new scenes in the image workbench with GPT Image 2.5 Flare or Nano Banana 2, which accepts up to 14 reference images, then animate those stills. The product in the landing page hero, the email clip and the paid social cut is the same product.
Video for every marketing channel
The video workbench covers text to video, animating a still, start and end frames, and reference and motion-control modes. Seedance 2.5 handles clips from 4 to 30 seconds for pack shots and product pages. Kling 3.0 produces stylized social cuts, and Kling o3 4K covers high-resolution heroes. Veo 3.1 and Gemini Omni Flash add native audio for brand films. MiniMax H3 MAX Turbo is a fast option when you need volume. Everything lands in one library on one credit balance.
AI UGC for social-first marketing
UGC is one of the formats that drives the highest engagement on social platforms. The UGC studio turns a creator look, ready-made or your own, and a script into a talking video in 9:16, 1:1 or 16:9, up to 30 seconds. When you attach your product, Avocado first edits the look so the creator holds your real product, then animates it. Pick Fast UGC for speed, Seedance 2.5 for longer clips with native audio, or HD UGC for 1080p.
Voice and music for every channel
Different channels call for different voice energy and music pacing. A paid social ad needs a punchy voiceover. A landing page explainer needs a measured voice. An email clip needs a subtle bed. Audio Studio covers text to speech with Fish Audio S2 Pro as the default voice, voice design from a written description, voice cloning, music beds and sound effects. Clone the brand voice once, then adjust the energy per channel.
Flows for repeatable marketing video production
Flows turns marketing video production into a repeatable pipeline. On an infinite canvas you chain prompt, LLM, image, video, music and voice steps, then run every step in one click. A typical Flow edits the product photo into a hero scene, animates it, produces three social cuts, adds a UGC clip, and layers in voice and music in the aspect ratios each channel needs.
Switch the Flow to Director mode when you want a finished commercial. Director gives you a timeline, a library and cast, location and beat references, so you can assemble a cut with music. Next week, swap the brief and run it again. Flows is on every paid plan, and the team can work on the same canvas with real-time collaboration and comments.
Super Agent for content planning and publishing
On Growth and Pro, Super Agent acts as an AI marketing teammate in the web app, Telegram or Slack. Ask it for a week of organic clips or a set of paid variants and it creates on-brand images, videos, music and captions from your Brand DNA. It can plan a month of posts in one chat on the content calendar. With the Connectors add-on it publishes or schedules to Instagram, Facebook, TikTok, LinkedIn, Threads and X, only after you approve each post.
One workspace, one credit balance
The traditional marketing video chain is generate in tool A, edit in tool B, voice in tool C, music in tool D. Each handoff costs time, quality and money. Avocado puts all of it on one credit balance. Intro is EUR 19.99 per month for 100 credits, Starter EUR 39 for 300, Growth EUR 99 for 800 and Pro EUR 249 for 2,000. For scale, a 4-second Seedance 2.5 clip at 480p costs 8 credits. Every plan includes commercial rights and no watermarks.
Scaling video across a product catalogue
For a brand with multiple products, each SKU needs its own marketing video set. Traditional production scales linearly: twenty products means twenty shoots. Inside Avocado, you build the Flow once and rerun it with each product photo. The marginal cost of another product video is a few more generations, not a studio booking.
